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January 04, 2011

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Which of our Blog Posts and Videos Do YOU View? Looking Back at 2010

By Jennie Anderson, AIDS.gov Communications Director

2010 AIDS.gov blog

As the AIDS.gov blog's fourth year begins, we at AIDS.gov are taking time to reflect on 2010 and look to the year ahead. As we continue to integrate monitoring and evaluation into our work, we thought that the New Year provided a nice benchmark to look more closely at our blog. For us, the blog is a space to bring together information from across the AIDS.gov project, whether it's examples of using social media tools in response to HIV, research updates, or policy updates on the National HIV/AIDS Strategy and other topics.

2010 has been quite a year -- some of the many highlights include the International AIDS Conference in Vienna, the release of the National HIV/AIDS Strategy, pre-exposure prophylaxis PrEP research strides, and the return of our Facing AIDS for World AIDS Day 2010 photo initiative. Through these, and other activities, our blog readership, video viewership, and content grew tremendously this year. For example, the total number of visits to our blog in 2010 increased by nearly 300% from visits in 2009! With all this growth, we wanted to know, what are our most-viewed posts? We've compiled the most-viewed AIDS.gov blog posts from 2010 from each of our categories (research, new media, National HIV/AIDS Strategy, and cross-posts from the White House Office of National HIV/AIDS Policy Blog and the CDC Health Protection Perspectives Blog). So here are the top 5:

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